Agency
Lola Mullenlowe
Role
Art Directors & Copywriters
Eternal Calderon
How a dying football stadium can live forever. Vicente Calderón stadium was about to leave us forever, but he had the opportunity to be eternal by donating his organs. Together, we tried to convince Atlético de Madrid to donate the organs of this legendary stadium to the local football clubs in Madrid that need them most.


︎︎︎ Case Study








Awards
Cannes Lions: 1 Shortlist
El Ojo de Iberoamérica: 1 Silver, 2 Bronze, 2 Shortlist
El Sol: 2 Bronze, 7 Shortlist

Club de Creativos: 1 Gold, 1 In Book
ADC*E: 1 Member Club Gold, 1 Nomination